Elon Musk is on the attack.
The billionaire acquired the social network Twitter (TWTR) on Oct. 27 for $44 billion. This colossal sum is one of the motivations that pushed him to get to work quickly to find new sources of income to revive the platform.
The tech tycoon launched a drastic cost-cutting plan by slashing half of Twitter’s jobs, or 3,700, in one day on Nov. 4. He also just rolled out the new Twitter Blue subscription formula by integrating the account authentication badge and by increasing the subscription to $7.99 per month.